German consulting in Thailand & Southeast Asia for every type of corporate situation

One-stop-services

With specialized companies and fields of business, the Sanet Group offers western companies professional and reliable consulting for all kinds of business challenges in Southeast Asia.

Sanet
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About us
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Our Team

This is Sanet

Sanet was founded in 2003 in Germany and just one year later in Thailand and Hong Kong. Sanet stood for “Strategic Alliance Networks”, a network of experienced industry managers. Their goal was to support Western companies in investing and entering the Chinese and ASEAN markets. It quickly became apparent that Thailand and the ASEAN countries were becoming serious competitors for China as an investment country. As a result, this region became the focus and “Sanet” became the SANET.

ASEAN Advisiors

Meanwhile, Sanet HQ in Bangkok developed into the “one-stop service” in all special corporate situations. The group grew into four business units working together under the name of Sanet (Thailand) Co. Ltd, Sanet Trade and Services Ltd. and Sanet Legal Ltd. The business areas include investment consulting, management consulting, restructuring, market and potential analysis, industry representation, recruitment services under the brand “Creating Careers”, and legal services.

Sanet Consultants and legal advisors

Dr. Gunter Denk

Founder & Chairman of the Joined Board

Gunter Denk is the President and founder of the Sanet Group. The Bangkok based German lawyer combines 25 years of entrepreneurship as owner and CEO of a market leading companies in Germany and China with his experience in establishing and structuring and establishing business worldwide.

Chulalux Chinwong

CEO

As Managing Director of Sanet Trade & Services she is responsible for about a dozen Business Units of Western and Singaporean Companies in Thailand, with which Sanet takes over marketing, sales and service for their customers in Thailand or even ASEAN.

Mag. Fabian Sonntagbauer LL.M

COO

Our Austrian Partner Fabian Sonntagbauer graduated in law (Magister iuris) at the Johannes Kepler University in Linz. After the court training year required in Austria, he worked in litigation law in a law firm in Linz mainly in the field of procedural law. In 2021, Mr. Sonntagbauer enrolled at Chulalongkorn University Bangkok to study international business law and participated in intercultural discourse with lawyers from all over the world.

After graduating in International Law in Thailand, Fabian Sonntagbauer joined Sanet Management as a Director and Co-owner and is also a member of the Group's Joint Advisory Board.

Kanyaphat (Boom) Kanokbodeevanit

General Manager

After her high school education with a major in Mathematics, Ms. Kanyaphat (Boom) studied Applied Thai Traditional Medicine at the prestigious Thammasat University in Bangkok. She has proven her organizational skills, her professionally handling administrative tasks and her patient and goal-oriented communication with a variety of people as Marketing Manager of an International School as well as a volunteer for numerous school events.

After an outstanding performance as an Executive Assistant, Ms. Boom was appointed to the position of the General Manager of Sanet Trade & Services in 2022.

Supaknut (Fah) Putsarapun

Business Consultant & Head of Recruitment

Ms. Supaknut achieved her Bachelor's Degree in Business Administration at the internationally renowned Assumption University of Thailand. Ms. Supaknut enjoys her responsibilities, in particular helping her clients to achieve their goals.

In doing so, she is greatly benefited by her remarkable talent to communicate in a friendly and target-oriented manner with people of various cultures. Since October 2021, after great achievements, she now occupies the position of the Head of Recruitment for the Sanet recruitment agency CREATING CAREERS.

Jinnicha (Jan) Visuthiwat

Accounting and Customer Service

Already during her studies of International Business Management at Huachiew Chalermprakiet University, Ms. Jinnicha distinguished herself don the occasion of an internship by her quick comprehension, high reliability, and very excellent team spirit.

For Sanet, it was and is a great benefit that Ms. Jinnicha accepted an offer from the company after her graduation from university, and today performs both accounting and customer service with great commitment and in direct reporting to the management.

Surawit (Boom) Sattawon

Senior Associate Lawyer

Mr. Surawit (Boom) Sattawon is a lawyer and notary services attorney as well as a Barrister at Law. He studied law at Chiang Mai University and obtained the Certificate on Constitutional Jurisdiction at Kasem Bundit University in 2022.

Since 2019, he has been conducting civil and labor litigation as well as criminal defense cases in two reputable Thai law firms.

Since August 2023, Mr. Surawit has been contributing his expertise to Sanet Legal Ltd. and is a perfect complement to Sanet's core expertise in corporate and foreign commercial law.

With Mr. Surawit, the Sanet team has gained an experienced, skillful and at the same time very personable colleague.

Patcharee (Fai) Siriboon

Junior Consultant

Ms. Patcharee (Fai) Siriboon graduated from the Institute of International Study at Ramkhamhaeng University with a Bachelor's degree in English and a minor in International Business. With her excellent English and communication skills, she is very capable in communicating the results of her team's work and assisting the team with difficult research.

Her experience in solving specific problems helps her to build a future as a business consultant.

Chantakarn (Junior) Hansakunachai

Research Analyst

Ms. Chantakarn (Junior) Hansakunachai graduated from Thammasat University with a bachelor’s degree in Economics and a minor in Marketing. During her study, she had a chance to be an undergraduate exchange student in the Netherlands. She has hands-on experience in conducting research for products from various industries and assisting for business matching.

Dej Bupawon

Partner

Mr. Dej Bupawon is partner and one of the “back bones” of our Thai German law-firm. The 60-year-old litigation lawyer is not only a competent advisor to our clients in civil and commercial area, but also the person if it comes to controversial negotiation or even litigation.

Sujira Ngomrath

Senior Lawyer

M.L. Sujira Ngomrath is our senior lawyer with broad international experience. Her studies in the United States provided her an Excellent English proficiency. She is a gentle but determined professional advisor with great negotiation skills.

Chavalit Chamsomboon

Senior Lawyer

Mr. Chavalit joint our Thai-German Law firm being a long-term legal representative of the Thai oil and gas industry. The 57-year-old senior attorney at law is an excellent negotiator, being highly respected for his calm and professional negotiation style. He is very well connected with Security and Exchange Commission of Thailand (SEC) and the leading public companies.

Sawake Kornkasem

Senior Lawyer

Mr. Sawake is a very well respected Barrister-at-Law located in Chachoengsao, the neighbouring province to Bangkok and Chonburi. He steps in, if the management faces criminal charge, which may be based on breach of environmental, labor related misconducts or other severe breaches of Thai legal regulations being regarded as criminal offense.

Suthep Viraarchakul

Senior Lawyer

Mr. Suthep joined the Thai German law firm Sanet Legal Ltd. as a Senior Attorney-at-Law supervising our young and ambitious associate lawyers on wide fields of the Thai legal system. His experience in litigation helps the team not only to gain legal knowledge, but also to apply it in practice.

Sanet Trade & Services

Chulalux Chinwong

CEO

The co-founder and principal shareholder of the Sanet companies in Thailand has an excellent network of contacts in the country. Ms Chinwong communicates the aims and objectives of our clients to the “stakeholders” in Thailand, and leads the organization.

Marco Rudin

Head of Burckhardt Compression Business Unit

Mr. Rudin is the Head of the “Burckhardt Compression Business Unit” in Thailand. The stock-listed Swiss company established in cooperation with Sanet a direct sales presence in Southeast Asia.

Peter Klöpfer

Head of Rutronik Business Unit

Peter Klöpfer has over 20 years experience in the distribution market. He is responsible for South East Asia and India. Also he is the head of the Business Unit of Rutronik.

Kornkanok Samakkarn

Head of TUNAP Business Unit

Miss Samakkarn leads the Tunap Business Unit. She is an important connection between the German management and the Tunap Distributors in Thailand.

Pojchara Poonpratin

Head of Vogelsang Business unit

Mr. Pojchara has more than 10 years of experience in the pump industry; sales, after service, technical training and marketing. His service to customers is based on hands on solution to learn their requirements, problems and characters. With strong skills in troubleshoot and sales solution skills, he now leads as the Head of Sale Thailand Vogelsang Business Unit.

Dipl.-Ing. Andreas Kunze

Head of Dr. Schenk Business Unit

Andreas Kunze, a German engineer, graduated from the University of Stuttgart with a Diploma in Electrical Engineering and IT. During this time, he already had the opportunity of gathering experience in Southeast Asia and the Middle East. For years, he served Dr. Schenk, a leading global manufacturer of optical inspection systems, as project manager in China, Taiwan and Southeast Asia.

In this position, Andreas Kunze developed specialized expertise in mechanical engineering, software, project management and leadership in international teams. In 2021, he moved to Sanet Trade & Services where he heads the Dr Schenk Business Unit with responsibility for sales and services in Asiapacific.

Ses Sestin

Head of Bodo Müller Chemie Business Unit

Ses Sestin graduated from the Kasetsart University with a degree in Industrial Engineering. Ses has experience in SME, startup, Thai and international organizations with multi-functional fields in technical and commercial positions. Ses has profound knowledge in adhesives as well as manufacturing processes and understanding customers in Thailand and Southeast Asia from his experience in electronics manufacturing as Advanced Engineering team. Ses also held the position in engineering of purchasing team, and Technical Sales team in electronics, chemicals, and distribution.

Nowadays Ses is Head of Bodo Möller Chemie Business Unit at Sanet Trade & Services to focus on Bodo Möller Chemie business growth. Ses will be working in this key position towards expanding into the Southeast Asia markets.

Wanwilai Visetchai

Sales Engineer | Sames Kremlin Business Unit

Ms. Visetchai has obtained her Master degree in Business Administration at the Chulalongkorn University in Bangkok, which is know for the good reputation country wide. She works as a Sales Manager in the Sames Kremlin Busienss Unit.

Bernd Leushake

Head of Huebner Business Unit

Bernd Leushake successfully completed his education as an Industrial Mechanical Engineer at the renowned Westfalen Technikum in Dortmund/Germany in 1990. Thereafter, he gained almost 25 years of managerial experience in Indonesia and Thailand as General Manager Business Development Manager for reputable German companies. We are proud to have been able to acquire him as the Head of our Business Unit for Johannes Hübner, a machine builder based in Giessen, Germany.

Worached Teerawarodom

Sales Engineer | Sames Kremlin Business Unit

Mr. Teerawarodom is a Sales Engineer in the Sames Kremlin Business Unit. In 2007 he obtained his Master of Business Administration at the Ramkhaeng University in Bangkok. After that he joined several international operating companies, where he continuously developed himself further.

Julien Didron

Head of Komet APAC Business Unit

Komet is a leading manufacturer of dental instruments and endodontic products. With over 15 years of experience in the dental market and more than 20 years in the APAC region, Julien Didron contributes an unique knowledge of the region's markets and cultures to Komet's customer service as Head of BU at Sanet. After graduating with an Executive MBA from the prestigious RMIT, Didron embarked on an unusually successful career in Asia Pacific, which has now culminated in his involvement with the Sanet BU for KOMET.

Pattarachai Roongsritong

Data Test Engineer for the APAC region

Pattarachai Roongsritong graduated in chemical engineering from King Mongkut's University of Technology. After an initial stint with a Japanese automotive manufacturer as a paint process engineer, he decided to pursue a master's degree in data analytics at Queensland University of Technology in Australia in 2019.

After gaining initial experience in this field at a commercial bank and an engineering firm, he joined the Sanet Business Unit in 2023 to support the Austrian company IT-M as a Data Test Engineer for the APAC region.

Sanet represents in Thailand the AVOLINK International Alliance of Law Firms

For over 30 years, AVOLINK has been an association of now more than 140 independent law firms and lawyers from over 20 countries worldwide. The shared ambition of all AVOLINK partner firms is to provide their mandates with trusted legal counsel whenever and wherever high-level legal advice is needed.

Having grown from the former founding firms in Belgium, France, Germany, Luxembourg, and the Netherlands, AVOLINK now provides a dense network of regional partner firms in these Central European Countries. Yet, by now, renowned law firms from most of the countries in Europe, East and Southeast Asia, the USA and even Iran and New Zealand could be attracted to the network.

The professional interaction within the association is characterized by an intensive exchange of experience, which ensures excellence in many fields of law for the joint clients.

AVOLINK – Connected Trust in Law

Representative offices

Mercatus Management G.b.R. is the Sanet gateway in Saxony and Thuringia. Its founder is the long-time Department Director for Industry, Foreign Trade and International Affairs at the Chemnitz Chamber of Commerce and Industry. With him, mercatus has 30 years of experience in supporting Saxon companies.

Michael Stopp

Managing Director

Michael Stopp as a longtime manager of the international activities of the IHK Chemnitz has accompanied especially the automotive supplier industry for many years. He is well connected and has been cooperating with the Sanet Group in Bangkok for many years. He enjoys our full confidence.

BIIG Wheel GmbH is Sanet's partner in Bavaria. CEO Hans-Joachim Heusler not only gained experience in internationalization over 12 years as Managing Director of Bayern International GmbH. He always impresses with his entrepreneurial mind and smart mediation of co-operations.

Jochen Heusler

Managing Director

Hans-Joachim Heusler is qualified as a lawyer with many years of experience in Government Service, among others in the Bavarian State Chancellery and as Managing Director of Bayern International, Bavaria's platform for supporting small and medium-sized businesses in their international activities. He has been supporting Sanet in its customer service in Bavaria for many years.