“WE DON’T MOAN ABOUT THE ‘SHORTAGE OF SKILLED WORKERS’, BUT INSTEAD WE GO TO WHERE SKILLED WORKERS ARE!”

“WE DON’T MOAN ABOUT THE ‘SHORTAGE OF SKILLED WORKERS’, BUT INSTEAD WE GO TO WHERE SKILLED WORKERS ARE!”

An Austrian entrepreneur chooses a service in Thailand as the winning solution for his company’s international expansion.

We interviewed Anton Abson about the reasons behind expanding his IT services via a Business Unit in Thailand at Sanet Trade & Services for the implementation of his services in Asia. He tells about the benefits and special characteristics of a team of professionals working for him in Thailand and about the service in Thailand that he has found with the SANET Group.

Read here the blunt opinion of a strong family entrepreneur about skilled workers in Europe, the special features of Thai employees and the opinion about the “Thai-typical” business model of the Sanet Group as his service partner in Thailand.

Sanet Business Unit now with import service: Sales to Thailand

Sanet Business Unit now with import service: Sales to Thailand

For many years, the Business Unit (BU) at Sanet Trade & Services has been recognized as the fastest and most cost-effective way to establish a contractual representation in Thailand. Sanet handles marketing, technical service and sales in Thailand using employees working specifically for each principal. Of course, Sanet has regularly obtained direct orders from customers in Thailand for its manufacturers and principals.

One downside of the BU, however, was that Sanet did not trade in spare parts for the principal. The parts often had to be imported in a time-consuming process, while the customer in Thailand preferred to have their repairs carried out quickly and directly without customs clearance.

This is now changing: a new import and export license makes it possible.

10 years Sanet “Business Unit” for Sales and Service in Thailand

10 years Sanet “Business Unit” for Sales and Service in Thailand

This year, when Sanet celebrates the 10th anniversary of its “Business Unit” (BU), it will look back on the support it provided to 25 mostly international large or medium-sized private companies when they entered the Thai market. Sanet founder Dr. Gunter Denk resumes what still convinces many companies to start sales and service in Thailand through a “BU” at Sanet.

“After having spent 25 years as an entrepreneur of a manufacturing company with strong internationalization, I knew what makes entrepreneurs tick when expanding into new markets,” he begins his description of how to safely enter the Thai market through a ” Business Unit.”