Asian Market Blog

Marketing & Service Hub in Thailand – This Is How It Works!

Marketing & Service Hub in Thailand – This Is How It Works!

Any European manufacturer is thrilled when he is able to fund his market entry cost into a new market through an initial order or a first project. However, precisely this first order often depends on being present in the new market through service and marketing. And so “the dog bites its tail” at this point.

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Successes With Sanet: Brückner And BergHOFF Strong In Thailand

Successes With Sanet: Brückner And BergHOFF Strong In Thailand

“Brückner Lines” are almost a generic term worldwide for cutting-edge film stretching machinery. Hardly any product, from bottles for drinking water to pharmaceutical packaging, can do without these special films produced by Brückner machines which often have a length of well over 150 meters.

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Thailand in Pole Position for the Race Seeking Investors

Thailand in Pole Position for the Race Seeking Investors

In Formula 1, one speaks of the best “Overall Package” in a race car as a decisive prerequisite of championship-winning performance. In other words, it’s not simply a question of the driver, the best chassis, most powerful motor or the most suitable strategy in a race. Rather, everything has to “fit” in order to bring a team right to the front. It is similar in the economy.

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SilkHair

SilkHair

Initial Situation Silkhair is a global leader in the world of body care from head to toe. In 2006, the company entered a new business segment....

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NewSilk

NewSilk

Initial Situation A German mechanical engineering company had a 75% interest in a joint venture in Thailand . A Thai partner, which also managed...

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