by Axel Denk | Oct 15, 2015 | Sanet Blog (Market)
It’s a success story with a difference: It was only in July 2014 that Nguy Xuan Anh established her own consulting company in Ho Chi Minh City and connected with the Sanet ASEAN ADVISORS consultancy network. Just one year later, Xuan Anh has won some well-known customers for a major project with German company Selectrona GmbH: as well as managing the construction of a manufacturing plant in Vietnam, project priorities include site selection, site evaluation, corporate structure, investment promotion, tendering of works and installations as well as recruitment.
by Axel Denk | Mar 27, 2015 | Sanet Blog (Market)
That the Asian economic area is likely the most lasting growth market for the next decades is well known among export-oriented companies. It is conspicuous that especially German SME’s (Small and Medium Enterprises) put “Asia” on the same level with “China”. Unlike the former colonial power states of France, England and the Netherlands, established bonds with optional countries like Malaysia, Indonesia, Thailand or Vietnam are obviously lacking.
by Axel Denk | Mar 27, 2015 | Sanet Blog (Market)
For German companies, Asian engagement mainly represents entering the Chinese market. Interestingly enough, experts note that most of the German investors in China have not sent back home a single Euro yet. This factor, relevant as it might be, does not seem to play a relevant role in the location selection for the Asiatic economic region.
by Axel Denk | Jan 7, 2015 | Sanet Blog (Market)
That’s how you can establish a presence in Thailand, Vietnam or Indonesia.
The falling exchange rate of the euro and the ASEAN Economic Community (AEC), which became a reality on 1 January 2015 ensure that Southeast Asia, with its more than 600 million consumers, is an increasingly attractive market for the German economy. However, getting started must be well conceived and prepared.